Competition- Who are the other Bakeries or Cafe's around?

Hey Guys,
So let's talk competition! Competition in any specific industry is real and your business must be a cut above the rest to ensure survival.

Knowing who your competitors are, and what they are offering, can help you to make your products, services and marketing stand out. It will enable you to set your prices competitively and help you to respond to rival marketing campaigns with your own initiatives.

So you may be saying but I am just starting my business why do I need to know who the competition is??? Wrong- you need to know what you are getting into and no business owner wants their business to fail.

Firstly- How do you find out who are your competitors? Easy- local business directories, advertising, searching on the Internet for similar products or services ( Social Media is very powerful my friends!!) , information provided by customers etc. There are so many avenues to choose from.

Ok, so we played "Eye Spy" and found out who the competition is, now we need to know what are the selling. Simple- either visit their store or online page and try their options. If you're a bakery like I am, buy a cupcake and compare the taste, quality and price. 

Now you know what everyone else is offering, then you should offer something different, something trendy, something new! Or if you are a baker like myself, what is the latest trend. You are never too old to learn something new.

Those were just a few tips on how to assess your competition. On another note, if you're looking for a bakery that is a cut above the rest :) Please like my facebook page https://www.facebook.com/littlemisscupcakeb/ or you can follow my on Istagram https://www.instagram.com/little_misscupcakebakery/?hl=en

Until next time
Your Trini Baker :)